Marijke Waddell is a Business Marketing Lead at Meta, where over the past 9+ years she helps set the marketing strategy and delivers execution plans for how Meta connects people and businesses big and small. Prior to Meta, Marijke led multiple hyper growth digital businesses and teams in her 10 years at Microsoft Advertising in roles based in Redmond, New York and Toronto. Marijke holds a Bachelor of Commerce from McGill University along with a Sustainable Business Strategy Certificate from Harvard University. Once a competitive adventure racer including Eco-Challenge, Marijke is now based in Toronto and can be found exploring the outdoors with her husband and two children.